a remote pointed at a lot of video on demand options
Presented with MNTN
Can You Hack It? How Connected TV Can Inform Your Ad Strategy

What you’ll learn in this session

Join Alexa Guttroff, Product Marketing Manager at MNTN, as she unveils how Connected TV can act as a market research engine to optimize your other ad channels. She’ll walk through specific hacks from audience segmentation to network reporting and how you can take your learnings to other key platforms. Your ad strategy will never be the same.


Alexa Guttroff

Product Marketing Manager

Ruth Mortimer

Global President
Advertising Week