THE POWER OF AUTHENTICITY
Visuals impact the way we see ourselves—and the world around us. When inclusiveness and diversity are considered in imagery, we create authentic representation which can change perceptions, shift mindsets, and help create lasting connections between brands and consumers.
To cultivate greater diversity and inclusivity in our marketing and communications, Getty Images partnered with Citi to develop Diversity, Equity & Inclusion Imagery Toolkits across 10 countries. The toolkits provide marketers, communicators, and creatives with country-specific data and insights that capture cultural and regional nuances, as well as actionable insights to create authentic and multi-faceted depictions of people in marketing and communications.
To learn more and download the Getty Images DE&I Imagery toolkits, visit: https://custom.gettyimages.com/deitoolkit/p/2