When platforms extract value from communities without consent or reciprocity, they recreate the logics of empire.
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October 6-9, 2025
November 4-6, 2025
2026
On this International Day of Women’s Health, we’re not just acknowledging the challenges – we’re spotlighting the voices of women who are transforming their experiences into action to change the future of the workforce.
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By tapping into emotions of ‘play’ ‘pleasure-seeking’ ‘belonging’ and significantly we have the opportunity to shift these fans to the ‘passionate’ end of the scale, which will ultimately provide a more substantial commercial opportunity.
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Digital marketing is powered by fossil fuels. It’s time we started counting the clicks that cost the planet.
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AI will give us speed and knowledge. Brands need to decide how to use these super-powers. And that’s a profoundly human decision.
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It’s time to step out of Google’s shadow, be proactive and start delivering truly game-changing omnichannel advertising.
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IF we care about accuracy, transparency and effectiveness, we must adopt a model that gives credit where credit is due. One that reflects the real contributions of each channel, including those without IDs.
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By focusing solely on the spectacle of top creators, marketers are missing out on the true engine of influence within gaming: the vast, peer-to-peer networks and digital communities that quietly dominate the creator economy.
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The question is, where might Amazon further grow those ad dollars? Some have speculated that Amazon’s recent decision to launch an AI-driven Alexa+ service may pave the way for an ad-tiered Alexa experience.
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