Elevating Storytelling and E-Commerce Strategies with Gaming Tech
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TV Disruption: New Viewership Patterns, New Tools & Strategies
Is everything you hear about retail media true? Exploring how shifting TV viewership patterns are driving the need for new data-driven analytics and measurement to enhance omnichannel efficiency and maximise returns for both the buy and sell side of the industry.
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Retail Media’s Next Move: How Wolt Ads, Mars & AppsFlyer Are Optimising ROAS
Is everything you hear about retail media true?
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Facing the Uncomfortable Conversations in Retail: Tommy’s and Mamas and Papas in Partnership
In October 2024 Tommy’s, the UK’s leading pregnancy research charity and Mama’s and Papa’s, the Uk’s leading high street nursery brand launched a groundbreaking partnership.
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Decoding the Future: Technology, Fragmentation & the Women Shaping Retail Media
Retail media is rapidly evolving, creating a fragmented and complex landscape for advertisers and retailers.
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Retail Media: Every Little Touchpoint Helps in Building Brands
As media journeys evolve, so do brand-building opportunities. Retail media is emerging as a key player, proving its effectiveness in the wider marketing mix.
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How Brands Leverage DOOH and In-Store Retail Media
Retail Media is the industry’s hot issue, yet close to 80% of purchases are made in-store.
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Use AI – not IDs – for GDPR-compliant behavioural targeting
With GDPR, behavioural targeting in programmatic advertising has become more challenging.
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From Privacy Sandbox to Global Regulation: the Digital Landscape
With third-party cookies on the verge of extinction and AI-driven search upending audience engagement, the rules of digital advertising are being rewritten in real time.
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Commerce media – the smartest way to connect with consumers?
Commerce has always been at the core of PayPal’s mission, connecting brands and consumers for over 25 years.
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Retail Media 2.0: How Creative Technology is Driving Engagement and Performance
The retail media landscape is evolving rapidly, and TripleLift is at the forefront of this transformation.
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Simplicity Sells: How Luxury Brands Can Win With Retail Media
With UK investment set to top £1 billion in 2025, retail media is quickly changing the face of performance marketing.
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In Conversation with David Walliams and Matt Lucas
In this session, David and Matt will exclusively share the inspiration behind their new hit podcast —talking about coming back together again, their newfound love of podcasting, how comedy and entertainment has evolved, the approach they’ve taken creatively, and what excites them most as they look to the future.
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Spotify Advertising: Easy, Elevated, Effective
Spotify is always in tune with what their users love now, and what they’re going to love next. It’s that understanding and engagement that makes Spotify essential to fans, and brands too. Spotify Advertising is now evolving to offer more automated opportunities that make it easier and more efficient for advertisers to reach highly engaged audiences and measure impact. Spotify…
