Davos Special Part 2: The BBC’s Tim Davie on Building Trust in Media

Tim Davie

Tim Davie, Director General of the BBC, joins the Edelman Trust Institute’s Justin Blake for a conversation at the 2023 Annual Meeting of the World Economic Forum. Tim discusses how the BBC builds trust by telling the truth, what it’s like to cover the news in an increasingly polarized world, and what he hopes to get out of his first meeting in Davos. “Bringing the truth and bringing an impartial lens on things does not mean it’s unexciting or lacking in personality…You’ve got to get excited about uncovering truth. It’s not the dull option,” he says.

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