What you’ll learn in this session
- Plan audiences and inventory more effectively by validating that your ideal audience is active on the inventory you select.
- Easily extend audiences and inventory packages across formats and devices, including CTV.
- Optimize live campaign performance based on Quantcast first-party data and receive meaningful measurement in real-time to see how your brand campaign is affecting your lower funnel metrics.
- Gain direct campaign feedback and insight on what is and isn’t working and why.