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Advertising Week
  • Advertising Week Events
    • AWAFRICA 2023
    • AWEUROPE 2023
    • AWASIA 2023
    • AWAPAC 2023
    • AWNEWYORK 2023
    • AWLATAM 2023
    • VIEW ALL EVENTS
  • Learn
  • AW360
    • AI
    • Brands & Agencies
    • Culture
    • Data
    • Gaming & Esports
    • Retail
    • Storytelling
    • Streaming + CTV
    • Tech
    • SMB
    • PopIcon
  • Branded Content
    • AI-Powered Marketing Insights from Google & YouTube
    • Insights X Innovation with Amazon Ads
    • The Meta Content & Resource Hub
    • The Culture Corner Powered by Group Black
    • MNTN – The Hardest Working Software in Television
    • QuickFrame by MNTN – A Better Way to Produce Video
    • Crafting Brand Memories with GMR
    • The Power of Authenticity with Citi x Getty Images
    • Rediscover Your Invisible Audience With Permutive
    • Know More with Claritas
    • Most Influential SMB Marketers 2023 Presented by Amazon Ads
  • Podcasts
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Advertising Week

MASTERING MOBILE ADVERTISING

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ogury logo

Build a brand the world chooses
with Personified Advertising

REPORTS & ARTICLES

eBookOgury

The Power of Attention

Consumers are now exposed to double the number of ads as they were just over a decade ago. But being exposed to an ad does not mean paying attention to it. This study reveals how marketers can effectively reach consumers and drive measurable impact on their brand.

ArticleOgury

Can Your Digital Advertising Succeed Without Cookies?

Personalized advertising has long been the norm in the digital advertising industry, but change is afoot. Solutions based on contextual and semantic targeting are easy to deploy, but weaken brands in one pivotal aspect – understanding audience behavior. The only way to ensure digital advertising remains on track to fulfill its mission is with personification.

VIDEOS

VideoOgury

Video Solutions for Marketers

There’s no question that consumers are spending more time on their phones, taking them wherever they go to consume content. To connect with consumers in a meaningful way, marketers must ensure their branded message is presented in fully on-screen formats to attract attention and solicit engagement.
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Advertising Week
  • Advertising Week Events
    • AWAFRICA 2023
    • AWEUROPE 2023
    • AWASIA 2023
    • AWAPAC 2023
    • AWNEWYORK 2023
    • AWLATAM 2023
    • VIEW ALL EVENTS
  • Learn
  • AW360
    • AI
    • Brands & Agencies
    • Culture
    • Data
    • Gaming & Esports
    • Retail
    • Storytelling
    • Streaming + CTV
    • Tech
    • SMB
    • PopIcon
  • Branded Content
    • AI-Powered Marketing Insights from Google & YouTube
    • Insights X Innovation with Amazon Ads
    • The Meta Content & Resource Hub
    • The Culture Corner Powered by Group Black
    • MNTN – The Hardest Working Software in Television
    • QuickFrame by MNTN – A Better Way to Produce Video
    • Crafting Brand Memories with GMR
    • The Power of Authenticity with Citi x Getty Images
    • Rediscover Your Invisible Audience With Permutive
    • Know More with Claritas
    • Most Influential SMB Marketers 2023 Presented by Amazon Ads
  • Podcasts
  • Resources
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