FOCUSED CONVERSATIONS. DEEPER INSIGHT. REAL-WORLD APPLICATION.
The Advertising Week Europe Summit Series spotlights fast-evolving sectors of the industry that demand focused attention. Each summit delivers a concentrated deep dive, bringing together experts, brands and practitioners for open conversations, practical insight and forward-looking debate on the issues shaping these sectors right now.
GAMING SUMMIT
DEMYSTIFYING GAMING. DELIVERING RESULTS.
The Gaming Summit is a high-energy, insight-led half-day forum built to cut through hype and complexity. Focused on what’s actually working today, the summit explores how brands can successfully engage gaming audiences, integrate into gaming culture authentically, and drive measurable impact. Expect practical frameworks, real case studies and honest discussion designed to give marketers a clear blueprint for success in one of the industry’s most dynamic spaces.
B2B SUMMIT
MODERN B2B MARKETING, BUILT FOR GROWTH.
The B2B Summit explores how B2B marketing is evolving in an increasingly brand-led, customer-first landscape. Through strategic insight and practical examples, sessions will examine how businesses can reach decision-makers more effectively, build meaningful long-term relationships, and drive commercial growth. From brand building to demand generation, this summit is designed for marketers navigating complex buying journeys and high-value audiences.
SPORTS SUMMIT
WHERE BRANDS, FANS & CULTURE COLLIDE.
The Sport Summit unpacks how brands can break into, and scale within, the modern sports ecosystem. With a focus on innovation, fan-first thinking and cultural relevance, the summit highlights how sports marketing is being reshaped by data, technology and changing audience expectations. From partnerships to platforms, this is a deep dive into how brands can create authentic impact in one of the most emotionally charged arenas in marketing.
