awlatam

Join us to celebrate and recognize the industry’s 25 most influential minds of Latin America.

When innovation is no longer enough to be the best, it is necessary to do things differently, dare to change, and risk even more. Leaders who dare to blaze new trails, break the rules, bravely uphold their missions, and inspire the industry.

The future is created and built with great decisions, and great decisions are made by great leaders.

Join us on May 5 for the Advertising Week LATAM Leadership Forum, an invitation-only event featuring world-class thought leadership, conversations with the region’s top marketers, networking, unique culinary experiences, and culminating with the first celebration of the LATAM Most Influential Marketing Leaders Awards. 

Advertising Week LATAM Leadership Forum will be hosted at Hotel Sofitel Ciudad de México, ubicado en: Avenida Paseo de la Reforma no. 297,C.P. 06500, Ciudad de México.

PRESENTING PARTNERS

CORPORATE PARTNERS

After two years of challenges that the Covid-19 pandemic brought us, brands and their leaders have demonstrated their ability to not only innovate, but to courageously change their previously defined course in what seemed a world of certainties. 

Today, brands require more courageous, transgressive leadership, rising to the challenges demanded by a dizzying world. Directing as we did before is not enough to be successful.

The influence that these great leaders have on the world today lies in their ability to create new paths, break rules and beliefs, question what has worked and bravely defend their missions by inspiring the industry.

Advertising Week LATAM, Lideres Mexicanos magazine and FCO Group have joined forces and compiled a list of the 25 LATAM’s Most Influential Marketing Leaders, powered by Mercado Ads, to recognize these achievements and project an inspiring example for a new generation of strategists.

It is them whom we choose to bear witness to this generation of change, which innovates and builds new ways of doing things and whom we will recognize at the Advertising Week LATAM Leadership Forum.

Fabio Baracho

VP Marketing
ABInveb

Felipe Burgaz

Senior Director, Head of Marketing LATAM
Uber

Thalia Castro

Head of Marketing & PR
Mercedes-Benz México & LatAm

Diego Coppel

CMO
Coppel

Kim Farrel

Head of Marketing
TikTok Latam

Nicolás Fernández

CMO
Kavak

Horacio Genolet

CEO
Ogilvy Latam

Gail Gibford

Award Winning Global Marketing Executive
AT&T

Adriana Grineberg

Marketing Operations Director
Instagram

Ana María Henao

VP Marketing
PepsiCo

Mateo Losada

Chief Growth Marketing Officer
Rappi

Anne Napoli

VP Marketing
Grupo Lala

Armando Narchi

VP-Head of mobile experience MX division
Samsung Electronics

Marco Nobili

SVP International Marketing Growth & Data Streaming
Paramount

Arturo Nuñez

CMO
Nubank

Mauricio Pallares

CMO
BBVA

Diana Ramirez

Head of Advertising Sales Latam
Spotify

Michelle Romo

VP Marketing Mx & Central America
Mastercard

Marta Ruiz Cuevas

CEO
Publicis Groupe Iberia & Mx

Pilar Sánchez

CMO
Mondeléz

Fernanda Sobral

Head of Marketing Latam & Internacional Markets
LinkedIn

Sean Summers

CMO
Mercado Libre Latam

Oso Trava

Presenter
Cracks

Antonio Wanderley

CEO Latam
Kantar Ibope Media

Sharon Zyman

General Manager
Warner Media MX/Colombia