On this episode of Future is Female, powered by Chemistry, we sit down with Lauren Palmer, VP of Global Agency Partnerships at Interlink, for a candid, energizing conversation about what it really takes to thrive—and lead—in sales today.
Lauren shares her unconventional path into sales, a career she didn’t chase but ultimately mastered, and reflects on the pivotal moments that shaped her 16-year journey across B2B and high-growth tech. From relocating to New York with zero network to scaling Interlink’s North American business into its largest market in under two years, her story is one of risk, resilience, and relentless growth.
But this conversation goes deeper than career milestones. Lauren challenges outdated perceptions of sales as aggressive and transactional, reframing it as a discipline rooted in empathy, problem-solving, and human connection. She opens up about the realities of being a woman in sales leadership, the importance of mentorship, and why emotional intelligence isn’t a weakness—it’s a competitive advantage.
We also explore how AI is transforming sales leadership in real time, from smarter forecasting to more personalized client engagement, and why the future belongs to those who use technology to enhance—not replace—human relationships.
Plus, Lauren shares insights from her WISE Podcast and Sales Revolution community, both focused on elevating women in sales and redefining what ethical, modern selling looks like.
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