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NextGen Video: Where Attention Fuels Growth
As Carat prepares to bring to market the industry’s largest ever attention study measuring NextGen Video advertising, join us for a conversation on the short and long-term brand and sales impact of video advertising, alongside IKEA.
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Creativity at the Speed of Culture: How AI Is Redefining Storytelling
AI is not here to replace creativity; it is here to supercharge it.
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The Power of Purpose: How Advertising is the Ultimate Tool for Doing Good
2026 is a milestone year for the AAF’s Advertising Hall of Fame, which will be celebrating its 75th year.
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Marketing at the Speed of Culture: Bold Brands, Fast Moves, Real Impact
In today’s fragmented attention economy, the brands winning hearts (and headlines) aren’t just reacting to culture; they’re co-creating it.
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As Cultural Capital Becomes the New Currency, Do Brands Risk Trading Away Their Identity?
The best brands aren’t just reacting to decisions — they’re part of shaping them.
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The End of Hybrid Work? Rethinking Return to Office
If we’re serious about the future of work, let’s escape the binary discourse and learn from the past six years to intentionally chart a more sustainable path forward together.
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Bye Boomer: A New Workplace Dream Team Just Clocked In
With each generation having different wants and needs, only two stand out for getting along in the workplace, like a Boomer and their PowerPoint presentation. The two generations? Millennials and Gen Z.
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Media and Mental Health: Why Success Means Standing Together
Mental health is no longer entirely taboo, but there’s always more to do. We’re on the right track, but we must push even harder to change hard-to-shake perceptions.
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Latino US Day at Cannes 2025 Draws Full House with Powerful Insights, Community, and Celebration
Latino US Day has cemented its role as one of the most meaningful and strategic moments within the Cannes Lions Festival — celebrating the power, presence, and progress of Latino talent across the creative and marketing industries.
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10 LGBTQIA+ Creators Brands Should Work with this June (and Beyond)
Whether you’re looking for a good laugh, some design inspiration, or a stellar brand partnership, here are 10 LGBTQIA+ creators I personally can’t wait to work with.
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Lessons on Motivation + Fulfillment after 5 Years Leading a Corporate Volunteer Organization
As you demand work of your teams, leaders: do what you can to make the work align with what they truly care about. There is the crux of work being labor and work being creative. We are both.
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4 Ways to Create (and Sell) a True-Crime Documentary
Whether it is Hollywood, Madison Avenue or Wall Street, it all starts with a great idea. That is what networks are looking for – something new, different and unique.
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Bringing Women’s Health to the Forefront: From Personal Struggles to Industry Shifts
On this International Day of Women’s Health, we’re not just acknowledging the challenges – we’re spotlighting the voices of women who are transforming their experiences into action to change the future of the workforce.
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How Newsweek is Re-engaging Trust with Its Audience
As Newsweek continues to evolve, its vision remains steadfast: to set the benchmark for trusted journalism in the digital age.
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Can Brand USA Survive Trump?
America’s isolationist policies are also prompting a growth of patriotic consumerism elsewhere, which is bad news for Brand America, and for American brands.
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From Survival to Strategy: Reflections on Commerce Media Five Years on From a Global Pandemic
Five years ago, the world was reeling from the COVID-19 pandemic. With billions of people forced to make drastic changes to their lives, few industries were subjected to greater upheaval than retail and ecommerce.
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Leading with Principles in a Complex World – How Agencies Can Stand by Sustainability and DEI
In a time when many are retreating, choose to stand firm, not because you have to, but because it makes you better. And for any business navigating these choices, my advice is simple: find what you truly believe in and build from there.
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The King Slayers: How TikTok and Instagram Are Dethroning Google Search
Google might still be the king for now. But TikTok and Instagram are coming for it among users desperate for answers.
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Five Years Since COVID Became a Household Name, and Long After It Left the Headlines, Innovators Are Still Coping With Its After Effects
How should innovators think differently in this fluid world?
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Empowering Indigenous Communities Through Culturally Responsive Branding
Branding has the power to bring communities together, fostering a shared vision for the future. For this to be meaningful in Indigenous communities, designers must lead with empathy, cultural humility, and a commitment to listening to the voices of Tribal Nations.
