Beyond the Surface: Leveraging Authentic Representation through Diverse Creators

In an era where consumers are more connected and socially conscious than ever before, brands must move beyond surface-level inclusivity to truly resonate on a multi-cultural scale. Join Suni Lee; 2-Time Olympic Gold Medalist, Bing Chen; Chief Executive Officer of Gold House, Helen Lin; Chief Digital Officer of Publicis, and Alex Dao; Global Head of Agency Development & Sales Partnerships at Snap Inc as they discuss the importance of authentic representation and share strategies for brands to build meaningful relationships.