Great Minds
Conversation with Leaders Shaping What’s Next
Our flagship podcast – now in its 6th season.
Great Minds is an executive thought leadership series featuring candid, in-depth conversations with the CEOs, CMOs, founders, innovators and business leaders redefining industries around the world.
Each episode explores the ideas, decisions and leadership philosophies driving transformation across business, technology, marketing and culture. Guests share the thinking behind pivotal moments, how they navigate uncertainty, build enduring organizations and prepare for the future.
Season 6 recorded live at Advertising Week New York,
presented by Salesforce
Our flagship podcast – now in its 6th season.
Great Minds is an executive thought leadership series featuring candid, in-depth conversations with the CEOs, CMOs, founders, innovators and business leaders redefining industries around the world.
Each episode explores the ideas, decisions and leadership philosophies driving transformation across business, technology, marketing and culture. Guests share the thinking behind pivotal moments, how they navigate uncertainty, build enduring organizations and prepare for the future.
Season 6 recorded live at Advertising Week New York,
presented by Salesforce
Listen to all episodes on your favorite podcast platform:
LATEST EPISODES
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Lexi Novak of Betches Media on Why Audience Connection Beats Content Creation
What does it take to build a media brand that audiences genuinely connect with, and what can marketers learn from a company that has made humor, honesty, and cultural relevance its calling cards? -
Measuring Beyond the First Sale Featuring Jerome Shimizu of ABCS Insights
Joining us is Jerome Shimizu, CEO of ABCS Insights, whose company takes its name from the four areas it measures: Audience, Brand, Consideration, and Sales. Jerome explains how ABCS applies the same measurement methodology across 16 marketing channels so advertisers can compare results consistently. -
Earning a Place in the Group Chat Featuring Victoria Hoyle of The Social Element
Joining us is Victoria Hoyle, Global VP of Intelligence at The Social Element. Victoria takes us through the agency’s Brand Currency research, explaining how brands build relationships through fandom, conversation, and moments people want to share. -
What the Dashboard Can’t Tell You About People Featuring Kerel Cooper of MarketCast
Joining us is Kerel Cooper, Chief Marketing Officer at MarketCast. Kerel shares why he believes marketers can learn from the strongest consumer brands and how human judgment should guide the use of AI in creative work. -
Would You Share It If You Didn’t Work Here? Featuring Ty Stafford of Hello Party
Joining us is Ty Stafford, Founder and CEO of Hello Party, whose experience spans making YouTube videos in his dorm room and working at Red Bull Media House. -
What Will the Next Advertising Dollar Deliver? Featuring Jake LaDuke and Khushboo Beniwal of Databricks
Joining us are Jake LaDuke and Khushboo Beniwal, Industry Go-to-Market Leaders for Media, Entertainment, and Advertising at Databricks. -
Stop Pitching and Start Building Featuring Laurel Burton of Instrument
Joining us is Laurel Burton, CEO of Instrument, a design and technology company whose work includes Nike, Oura, Google, and Nordstrom. -
Customer-Led Products with Intentional Leadership Featuring Emeka Okafor Jr. of Dropbox
Joining us is Emeka Okafor Jr., Senior Product Director at Dropbox, who leads product for its applied AI division. -
When the Customer Sends an Agent with Abhay Singhal of InMobi & InMobi Advertising
Joining us is Abhay Singhal, co-founder and CEO of InMobi Advertising. Abhay explains what he means by agentic advertising and where early experiments with conversational ads are taking the industry. -
One YouTube, Too Many Strategies with Leah Malone of Pixability
Leah shares how brands can find relevant creators beyond subscriber counts, approach YouTube viewing on television screens, and distinguish content improved by AI tools from low-value videos generated entirely by AI. -
People Still Buy From People Featuring Madeline Schofield of Salesforce
Joining us is Madeline Schofield, VP, Experience Strategy and Executive Marketing at Salesforce, fresh from Dreamforce. -
Giving Shoppers a Say Featuring Will Cohen of Downtime
Joining us is Will Cohen, CEO and Co-Founder of Downtime, whose background in retail media led him to build a business around customer participation. -
Give People Something Worth Talking About with Pauline Oudin from Gradient Experience
Today, we’re joined by Pauline Oudin, CEO of Gradient Experience, an experiential agency working across luxury, spirits, beauty, and technology.