Advertising Week Launches New Accelerator Focused on Quantum Marketing

Accelerator Program Will Take Place During #AWNewYork Flagship Event on October 20th

Advertising Week (AW) the world’s largest annual gathering of marketing, media and technology leaders will return to New York City for their in-person flagship event from October 18- 21, 2021. The hybrid event will feature a new Accelerator program which will provide education and business acceleration to startup marketing-related technology companies.  The program is themed around a next generation theory of marketing created by Mastercard Global CMO Raja Rajammanar called Quantum Marketing.

The theory of Quantum Marketing comes from a new book by the same name from Mr. Rajamannar which talks about how our imminent future will continue to be totally disrupted by explosive new technologies, tectonic cultural shifts, and a tsunami of data.  The Accelerator will leverage the combined expertise of the world’s leading global brand, media, and technology executives including Mr. Rajamannar to bring together technology startups that include:

  • AdTech
  • MarTech
  • Artificial Intelligence
  • Metaverse
  • Blockchain and NFTs
  • Marketing Automation and Personalization
  • E-Commerce and Retail Technology
  • Content Marketing / Marketing Services
  • Data & Analytics
  • CRM
  • SAAS

The one-day, in-person Quantum Marketing themed accelerator program is designed for early-stage companies with a product or service in the market and maximum of Series A funding.  Fifteen (15) companies will be selected and will receive:

  • A day of education, networking and inspiration from leading brand, media, agency, technology, and investment executives
  • Opportunity to pitch before AWNY attendees in-person and virtually
  • Chance to become AWNewYork 2021’s Best in Show
  • Curated meetings with brand and marketing executives

To apply for consideration and for more information on the Quantum Marketing Accelerator @ AWNewYork, please go to:

https://advertisingweek.com/awaccelerate/

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