FTC Acts to Stop Deceptive Ad Sales to Small Businesses

Two Oregon-based media production companies and their owner have agreed to settle Federal Trade Commission charges that they deceptively pitched “exclusive” advertising placements to small businesses and misled them about when the ads would be printed and distributed.

B2B Companies Face Purpose Paradox

B2B companies overwhelmingly believe it is essential to bring a sense of purpose to their organizations, but they lack the critical knowledge and capabilities necessary to activate successful purpose-oriented initiatives.

Operators of Comparison Shopping Website Agree to Settle FTC Charges Alleging Deceptive Rankings of Financial Products and Fake Reviews

The operators of a website that compares student loans and other financial products have agreed to settle Federal Trade Commission allegations that they misled consumers to believe their website provided objective product information, when in fact they offered higher rankings and ratings to companies that paid for placement.

ZAZ10TS Brings Art and Nature to Times Square

ZAZ Corner will feature different artists and motifs on a monthly basis. ZAZ10TS kicks off the program in February with new media digital work based on a stylistic “nature” theme curated by Lightbox.

MediaScience Launches New Division HARK Connect

HARK Connect, a division of MediaScience, advances qualitative research to take advantage of digital technology harnessing control over information and enhancing the total experience for clients, moderators and facilities.

Mother May I Keep My Job?

Moms in the workplace shape the future every day, whether it’s at their job or at home, growing future leaders and innovators. Working moms are more than just “mommy” or “boss”. They’re superheroes.

Mother’s Day and Agency Life

In the business world, Mother’s Day has become a time to critically reflect on the gap that still exists in creating a supportive culture and opportunity for working moms.

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chalk drawing of people, one with lightbulb as head

As the reality of a soon-to-be cookieless world sets in for publishers, all eyes are on the need to diversify revenue streams and forge deeper connections with readers through insights gleaned from first-party data.