Advertisers need to reach qualified consumers on channels that are likely to engage them while avoiding duplication issues, and they need to do so efficiently and effectively.
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Advertisers need to reach qualified consumers on channels that are likely to engage them while avoiding duplication issues, and they need to do so efficiently and effectively.
Discover how unique brand mascots and ambassadors build trust, boost recognition, and create lasting customer loyalty in modern marketing.
The most revealing aspect of this year’s festival may be the industry’s growing emphasis on execution.
A compelling cast of leading luminaries on where we are; how we got here; and what is next from the rise of streaming, the creator ecosystem, evolving consumer and brand behaviors and how progressive technologies are redefining the landscape and our industry.
Discover how brands are redefining innovation by blending culture and technology to drive meaningful engagement.
Discover the power of inclusive marketing!
A comprehensive approach to modern storytelling, Gary focuses on exploiting underpriced attention channels to drive brand and sales growth.
Jilly Cooper’s Rivals has leapt from the page to the screen, bringing its delicious mix of sex, power, and 1980s English society drama to a new generation.
Creative remains the most critical component of effective advertising today.
Join us for a fireside chat with Rawdon Glover, Managing Director of Jaguar, as he shares a behind the scenes look at the reinvention of a great British brand.
Join Burger King UK’s CMO Katie Evans they explore the bold and buzzworthy Bundles of Joy campaign.
Paradise lifts the lid on the secrets, surprises and slog to success in a Founders Face Off with Cano Water.
Hosted by WeTransfer Advertising, this session explores how brands can build lasting connections by rethinking media planning and measurement.