advertising week announcements

Publicis on Shaping the Sports-Culture Connection at the AWPlaymaker Awards

In this Q&A, part of the AWPlaymaker Awards spotlight series, Publicis shares how it’s guiding brands to find their authentic voice within culture — from aligning with the right athletes and creators to measuring impact beyond impressions, and shaping the future of modern fandom in a rapidly evolving media landscape.

Save the Date for Advertising Week Europe 2026!

This isn’t just another industry event—it’s where business gets personal, ideas get real and the smartest people in the business come to make things happen.