_Editorial Archives

The Power Of Cultural Experiences

The power of pop culture: it’s not just entertainment; it’s a catalyst for change.

CTV Advertising Trends for the 2024 Election

A conversation with three leaders in the Political space about the importance and growth of CTV in the 2024 election cycle.

Deepfakes, TikTok and Political Ads: Media Influence Over the Upcoming Election

Catch a glimpse into how voters in the U.S. are being influenced in this election year and how this differs across demographics.

Induction into the Advertising Hall of Fame… What next?

Join our panel of advertising and communications luminaries for a discussion about reaching the pinnacle of your career and being inducted into the American Advertising Federation’s Advertising Hall of Fame and its impact on what comes next.

From Boardrooms to the Oval Office: A Human-Centric Approach to Marketing

What do the Head of Digital Comms at The White House, the CMO of Autodesk, Meet Cutes, Hunter Prosper, and your favorite creators have in common?

Storytelling & Activism: Cynthia Nixon & Tirana Hassan, ED, Human Rights Watch

How the entertainment industry’s relationship with social justice has evolved, what the climate is like today; and understanding the role it plays in making change.

News as a Brand Builder: The Power of Quality Journalism

This conversation will provide critical insights for navigating the evolving media landscape.

Casting a Vision: Reimagining Advertising Through the Hollywood Lens

Strategic merging of branding and talent is driving the intersection of Hollywood and Madison Avenue for some of the world’s most recognizable companies.

The Power of Latin Music – A Conversation with RIMAS Entertainment, Eladio Carrión and UTA

The exponential growth and dominance of Latin music globally has been a cultural powerhouse and its just getting started.

The Next Frontier in Identity: Addressability in CTV, Digital Audio & Gaming

As digital advertising budgets shift from traditional media, channels like CTV, digital audio, and gaming are attracting significant investment.

The Power of Passions: The Future of Brand Engagement

In today’s digital landscape, consumer passion for movies, TV, sports, and music is stronger than ever, but how they engage has evolved.

Great Minds 20th Anniversary All Stars

Advertising Week Chairman and Great Minds podcast host Matt Scheckner sits down with a hand-picked group of leading luminaries for a supersize series of conversations with some of our favorites going back to 2004.

The Future of Programmatic

Programmatic’s Future Across Channels – As programmatic expands beyond display ads to include CTV, audio, and more, cross-channel strategies and unified measurement will be key to its future success.

Brave Together: Aligning Brand and Mental Wellness

EmWhen and how brands can successfully insert themselves into the mental health conversation- and when they should not.

IV.AI – AI Won’t Kill Us… With Laughter

We will look inside the AI via ‘jokes’ that will be delivered live on stage by an actor wearing an AI earpiece.

Empathetic Leadership: Unleashing a True Superpower

Empathetic leadership is regularly cited as a strength of female leaders.

Purpose-Built & Mission-Driven: Emergence of Specialized Programmatic Platforms

We’ll discuss all these topics, and more, via the lens and experiences of a healthcare DSP founder.

A Presidential Campaign is Taking More Risks Than Your Brand

How to adopt an ‘active social’ mentality to ensure fast-paced, cultural relevance that aligns with your brand.

Would the Ad Industry Benefit from its Own “HRC Index?”

Unpack the brand and communications dynamics of allyship missteps towards LGBTQ+ community engagement

More Than Skin Deep: Catalyzing a More Inclusive Beauty Industry

Hear from Sephora and Remezcla how to champion the advancement of representation in the beauty industry and create a new space for Latine beauty.

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