Featured AWNewYork Sessions to Stream Today, Powered by Tubi

Advertising Week New York streaming track sponsored by Tubi

There’s only three weeks left to stream on-demand AWNewYork content. Get cozy and join us in binge-watching the top streaming choices of the day, powered by our friends at Tubi.

The clock is ticking: AWNewYork sessions will not be available to stream after 11/30. Watch our featured picks now and browse the full schedule for even more content.

Top Choices For Today:

First Party Data, Data-Driven Creative and the DTC Brands Re-Writing The Rules, Presented by Audigent
Data and Creative have become closer partners than ever before. Marketers now have an informed understanding of their audiences and how to develop tailored creative assets and messaging that specifically resonate with targeted audiences and drive DTC performance.

Hear from the execs trailblazing in NFTs, major sports/entertainment events and premium jewelry on how new DTC data-driven media methods are setting the next trends for marketing’s mainstream. Featuring speakers from Lagos, On Location, Oneof, and Audigent.

Future Finders: The Future of Personalized Marketing with Larson Banilower, Presented by Criteo
Hear Larson Banilower, Vice President, Head of Agency, Criteo discuss everything that matters in a live interview from Advertising Week New York.

Now Trending: How Brands Can Move at the Speed of Conversation, Presented by Dentsu
There’s a lot going on in the world. For brands, particularly scaled and matrixed companies, it can be challenging to know when and how it makes sense to dip their toes into trending topics, debates, and cultural moments. And it can be challenging for their agency partners to cut through the bureaucracy before the moment passes.

Dentsu agency 360i has created a framework for moving at the speed of culture that has resulted in culturally resonant programs for brands like OREO, Sour Patch Kids, Bravo and more.

Meet The TrustMakers, Presented by Edelman
What does it to take to build trust? Richard Edelman, CEO of Edelman, launches TrustMakers, the firm’s new bimonthly podcast featuring conversations with leaders focused on earning trust for brands, companies and their stakeholders.

The inaugural episode was recorded live at Advertising Week and feature a conversation with Antonio Lucio, former Global CMO of some of the world’s most recognizable brands including Visa, HP and Facebook. Lucio, an experienced and successful global CMO and Industry leader, is now the Founder and Principal of 5S Diversity and Executive Fellow at Yale School of Management.

Their conversation focuses on the role business must play as society’s most trusted institution, the significance of brands in people’s lives and how they can address societal issues with action.

Innovations Changing Business: Privacy and Personalization in Advertising with Maggie Burke, Presented by Facebook
The way data is used to show people relevant ads is changing, whether it be because of government regulations, or changes by tech companies.

This has a large impact on marketers who are looking to reach the right people with relevant messages and can be challenging to navigate. But does privacy need to come at the expense of personalized experiences?

Facebook argues that this is not a zero-sum game and will share thoughts to guide us towards a privacy-first digital ecosystem that preserves advertising performance.