Gary Coichy
Pod Digital Media is the first and largest Multi-Cultural Podcast Network in the World Gary is a seasoned marketing professional with an impressive track record in the media industry. Having worked at prominent media agencies such as WPP Mediacom and Omnicom Resolution Media, as well as internally at esteemed brands like Lacoste, Verizon, and L’Occitane, Gary has successfully led digital marketing and e-commerce efforts.
With two decades of experience on both the agency and brand side, Gary decided to establish Pod Digital Media (PDM), a leading podcast agency that stands out as the first Multicultural Podcast agency network, providing advertisers with access to the diverse multicultural audience segment within the podcast ecosystem. Gary’s vision for PDM is to partner with podcasters and deliver tailored and measurable results to blue-chip advertisers.
Under Gary’s leadership, PDM has experienced phenomenal growth, achieving a remarkable threefold increase in revenue year over year. Gary’s success in the podcast sphere has enabled PDM to expand its offerings into Experiential, Influencer, and NIL spaces. By creating culturally relevant engagements, PDM ensures that brands can authentically connect with multicultural audiences, leaving a lasting impression and generating positive brand associations.
PDM’s strategic partnerships include an exclusive collaboration with NBPA, granting them rights to podcasts created by top-tier active NBA players. Additionally, PDM has established partnerships with prominent companies such as P&G, AMEX, AT&T, New York Times, Walmart, Visa, HBO, Toyota, Showtime, Walgreens, Universal Studios, Paramount Pictures, and many others. In January 2022, PDM secured a groundbreaking multi-year, multi-million-dollar deal with McDonald’s, which serves as a testament to Gary’s remarkable ability to secure significant partnerships.
Gary attended Berkeley College in White Plains, NY, earning a Bachelor of Science degree in International Business & Marketing. Gary also expanded his horizons by studying abroad at Regents College in London and Paris and acquiring an Executive Leadership Certificate from Cornell University. In recognition of his accomplishments, Gary has been honored as one of Ad
Age’s top 40 advertising professionals under 40 and named one of the most powerful individuals in podcasting by Podcast Business Journal in consecutive years.
