Tag: AWNewYork

Publicis on Shaping the Sports-Culture Connection at the AWPlaymaker Awards

In this Q&A, part of the AWPlaymaker Awards spotlight series, Publicis shares how it’s guiding brands to find their authentic voice within culture — from aligning with the right athletes and creators to measuring impact beyond impressions, and shaping the future of modern fandom in a rapidly evolving media landscape.

Welcome to #NowYork

“New York is dead” they said… so, we responded.

yardcon 2023 november 17-18

YARDCON Comes to AWNewYork

Watch the Yard and Advertising Week are partnering again this fall to bring YARDCON to AWNewYork (October 18-21).