Audiences are more focused than ever on building their overall, long-term well-being. But many people experience a gap between intention and action, showing they need greater support in setting and reaching their goals.
One of the best ways to support audiences? Provide small, actionable steps. Brands and marketers can take this powerful approach to help audiences make realistic, more sustainable progress, through small wins that add up to big success.
Step by step, learn how marketers can align with this small steps approach to reach engaged, motivated audiences. Dig into topics like:
- Real barriers that prevent people from living a healthy lifestyle
- Health and wellness content strategies that engage more people
- Consumer products that encourage micro changes for macro effect
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