In a time where advertisers have to navigate an increasingly fragmented media landscape, the need for unified cross-media measurement has never been more critical.
Tag: AWEurope 2024
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Whether you’re cracking the capital city or launching in Europe, conquering integrated media buying and planning is crucial.
1% of Chrome cookies have been deprecated, with the rest slated to be removed by the end of 2025.
Whether you’re cracking the capital city or launching in Europe, conquering integrated media buying and planning is crucial.
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In today’s ever-evolving marketing landscape, understanding consumer data has become pivotal for businesses aiming to stay ahead.
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Want to know how journalists decide which stories or byline articles to run and how you should shape a ‘pitch’ to give you a shot at success?
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Join Emma Newman, CRO EMEA at PubMatic, in a panel discussion at Advertising Week Europe with top marketers exploring advertising in 2024.
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In today’s ever-evolving marketing landscape, understanding consumer data has become pivotal for businesses aiming to stay ahead.
