Making Waves: How IRI Helps Clients Make Meaningful Connections With Customers With Insights and Analytics

Jennifer Pelino, EVP Global Media, IRI, sits down with Amazon Ads to share how her company is using audience and brand insights to help build meaningful connections between brands and their customers.

Discover Amazon Ads’ activation at Cannes Lions 2022 and see how Amazon Ads is helping brands connect with customers in creative ways. See more on Amazon.